amscoextra

     Instead of  marketing training courses  with the objective of satisfying a maximum number of people for a small part of their needs, we will see how to identify a  market niche  beforehand in order to be able to respond effectively to the needs and expectations of your customers. Why focus on a niche market?      When you have studied your competitors, you must have seen how large a market can be.      In a market such as computer training, you understand that no matter how broad your skills are, you can't train in all areas.      You can't meet the needs of an entire market. This is where the concept of segmentation comes from.      Segmentation is the process of dividing a market with heterogeneous needs into smaller, homogeneous groups (segments) in order to apply specific strategies.      By dividing a market into segments, one finds segments, by dividing segments one finds niches. And by subdividing a market niche, we find flesh-and-blood customers, a person unlike an

When Web marketing and Web Hosting Become Inseparable       Web marketing is a discipline that encompasses all the marketing techniques used to make known and optimize the visibility of one's company.      It, therefore, borrows from traditional marketing methods, except that they were designed for the web.      As a result, the levers used are the modern digital and technological tools available on the Internet, such as social networks or e-mailing for example.      One of the least talked about levers, which is however inseparable from web marketing, is web hosting .      As soon as the digital marketing strategy that is implemented bears fruit, web hosting effectively comes into play in the process of developing the loyalty of prospects.      Focus on the marketing approaches that allow you to optimize the visibility of your site and in particular the role of web hosting in this process. LINK BETWEEN WEB MARKETING AND WEB HOSTING       Web hosting consists of storing the digi